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Enhancing a Company’s Brand With Educational Music For Children

In today’s competitive landscape it has become increasingly important for companies to differentiate themselves from the competition. One of the ways this is being done is through the use of brand and marketing programs that support families and children. Campaigns focused on this not only allow companies to show their support of families, but also create lasting images that allow market positioning with the next generation of customers.

A children’s educational marketing campaign is one way to enhance brand and market position. Educational agendas create connections with families and children across demographic groups and are viewed as very positive in the minds of both existing and potential customers.

Topics promoted in this type of educational campaign can include the ABC’s, basic math, health and fitness, and energy conservation.

Educational Media Creations Company, LLC (EMCC) is on the forefront of developing these types of integrated promotional campaigns. Through its Silly Bus brand, EMCC works with companies to develop one-of a-kind music and videos for kids. Silly Bus products are easily promoted in CD, DVD and digital download formats which allow companies to keep cost low while providing tangible product and brand placement directly into the hands of their customers. This type of product allows a company’s brand to last longer given the product value and tendency for people to keep the songs and videos in their library for repeated reviews in any setting.

To enhance brand in the market place companies should consider:
o The average age group of children in their target market;
o The mix of mothers and/or fathers most likely to receive the message; and
o The channels that provide the best positioning of the message and product.

By taking a few initial steps, a company can quickly differentiate itself from the competition and simultaneously develop lasting relationships with future generations that will ultimately become the customers of tomorrow.

Music Teaching Resources That You Can Use Today

Aside from enough knowledge, skill, experience and expertise, teaching also requires time, effort, patience and dedication to meet academic objectives. One good way to go is to look for music teaching resources that can provide you opportunities for professional growth and improve your teaching techniques.

Music teaching resources come in wide variety. A music teacher may browse the web to read and download instructional materials and files. May music teachers’ websites nowadays do offer different teaching techniques and programs in a wider perspective.

Some websites do provide downloadable music teaching software recommended for all music teachers out there. Most of the great minds behind this innovative music teaching resources and tools on the web are also music teachers, private music studio owners and music enthusiasts; all have the heart and passion in music.

In some websites, you can see lists of events, activities and workshops that you can use in teaching music. You may send your learners outdoors – bringing them into the real world where they can be exposed in many things that can enhance their learning. In this case, they can appreciate the beauty and privilege of learning music and its other elements.

Music teachers’ websites also have instructional guides to help those new music teachers practice a more competitive and effective teaching techniques and approaches. These posts can actually help you make the classroom or music studio a more conducive place for learning.

These websites for music teachers may also bring innovative strategies like the integration of technology in the classroom closer to your doorsteps. You can download songs, video clips and educational clip arts, images, graphics and other multi-media teaching materials.

Printable materials for classroom use are made readily available for teachers in application to their everyday teaching. Several web pages provide music teaching resources, lessons, and ideas; they also have discussion forums and links to other web sites about music. 

Instructional guides, manuals and handouts focus on a certain topic or lesson for a day. Through this innovative online resource, music teachers can design strategies such as small groups, audio-visual discussions, music vocabulary and terminologies exercises, listening fill-ins, and a lot more. Through these learning activities, students can easily adopt the skills and meet academic excellence on a higher level.

Another effective music teaching resources are in-house seminars, workshops and symposiums. These learning events or series of training on professional growth give the educators themselves the drive and the confidence that they need to excel on their chosen field.

Course syllabi and outlines on music and arts are consistently updated and customized to address the needs of the kind of students we have in today’s generation. Enhancement on the music education curriculum is also being pushed through by educators, music and academic experts for a more effective approach and reliable outcome.

So, through online linkages and music teachers’ websites, you’ll always get updated with the latest trends and techniques in music teaching. Take advantage of the power of music and education to bring your students closer to fun, excitement and motivation. Enjoy!

Modern Classical Music

Classical music in strict terms is music that was written and composed during a very specific time period. This time period is 1750 to 1820. What is it that sets this particular period apart from the Baroque period which comes right before or the Romantic which is the period right after? These are not just random dates that some forgotten historian chose, but rather refer to the actual way that the music was composed.

In literature, there are a number of recognized styles of writing. A limerick or a Haiku are both poems, and yet each one has a very strict format and layout. This same principle applies to music. Pieces written during the classical period have a very distinct structure and layout as well. A person who has classical music training can recognize the differences between pieces in the same way that a person schooled in literature can tell you the exact difference between an English sonnet and an Italian one.

So what happens when you have a piece of music that follows this exact format, but was written during a later period? Do you call it a piece of classical music, or maybe, a modern classical piece?

One of the latest trends in the world of video gaming is to have background music that is written in the classical style. These are not simple tunes, these are pieces that are written to be preformed and played by an entire orchestra. The people who are composing the music are those that have been educated in the field of music and are following the format of the classic composition. The creators of these pieces are not only wonderful writers, they are often musicians themselves.

A spin-off of this trend is a change in the productions being held in theatres and auditoriums all around the globe. People are flocking to these places to go and see concerts that are played by the orchestras. These productions are much more than a listening experience. Many of the productions involve huge screens with videos and lights. One special tour even permitted audience participation. Select members of the audience were given the chance to show off their gaming skills against others on the big screens while the entire audience watched and cheered. Prizes awarded to the best gamers at each performance.

The modern classical piece may not be exactly what Beethoven had in mind when he was writing his great works, but you can imagine what he would have been able to do with all the new resources and advancements. Who knows, he might have written his twentieth symphony as an elf battle theme.